LOS ANGELES (June 1, 2023) — Charting a progressive new path in the digital sphere, The Restyle Guide is poised to launch this Fall 2023 as the premiere shopping magazine crafted exclusively for the circular fashion economy. Primarily tailored to the dynamic needs of shoppers aged 13 to 25, The Restyle Guide will dedicate 80% of its coverage to serving as the ultimate news hub for exploring reCommerce fashion discoveries. Recognizing the importance of industry adaptation and growth, the magazine will also devote 20% of its content to insightful trend and trade coverage to empower brands as they adapt to evolving consumer preferences and government regulations. With its bilingual U.S. edition in English and Spanish, and a robust global expansion slated for 2024-25, The Restyle Guide is not just responding to the call for sustainable fashion—it will serve to amplify the brands and resellers at the forefront of the movement in real-time.

"As a global apparel and footwear industry publicist for two decades, I've seen how the spontaneous, fast-paced nature of reCommerce product availability in recent years poses unique challenges. Traditional media, constrained by seasonal lead times, finite real estate, and the need to prioritize first-generation product offerings from brands, often struggles to accommodate this aspect of the fashion industry." said Shana Alexandria Frahm, co-founder and editor-in-chief of The Restyle Guide. "With global government regulations evolving and brands actively seeking outlets to promote their sustainability initiatives and products, there's a pressing need for a dedicated media platform. One that brings news of non-traditional fashion cycles to sustainability-minded shoppers and supports brands in sharing their 'closed loop' stories. The Restyle Guide is our answer to this unmet demand."

Each year, nearly USD 500 billion in value is lost as barely worn clothing goes undonated, unrecycled, or ends up in landfills, while less than 1% of used clothing is actually recycled into new garments. (Source: The Ellen MacArthur Foundation

"In a rapidly evolving industry, brands must effectively convey their commitment to reCommerce, circularity, and sustainability in the fashion sector, aligning their practices with circular economy principles to meet the demands of the next generation of shoppers." said Nikki Santillana, co-founder, and chief operations officer of The Restyle Guide. "What sets The Restyle Guide apart is our dedication to fostering powerful connections between brands and an engaged readership of conscious consumers. Through innovative strategies such as immersive storytelling, interactive brand showcases, and tailored partnership opportunities, we will offer a platform for brands to share their sustainability narratives, reach a wider audience, and drive significant change in the fashion ecosystem."

The Restyle Guide will offer readers diverse content and a continuous carousel of sustainable fashion items for sale in various categories, including:

• Upcycle: Creative ideas and step-by-step tutorials inspire readers to give new life to old garments and find unique upcycled fashion from brands and resellers.

• Vintage & Secondhand: Immersion into pre-loved fashion and curated collections of vintage and secondhand clothing items available for sale.

• Resale: Embracing the circular economy by exploring the resale market with a wide selection of high-quality, pre-owned fashion items from renowned brands and sellers.

• Recycle: Updates on recycling initiatives and innovative solutions in the fashion industry. Find eco-friendly fashion pieces made from recycled materials in this category.

• Clothes for Hire: Showcasing the benefits of rental and its positive environmental impact. 

• Support Small (Businesses): Discover small, independent brands committed to sustainability. Explore their unique stories and shop consciously crafted fashion items that support an ethical and eco-friendly fashion industry.

• Buyback: Engage with brands that offer buyback programs to extend the life cycle of garments. Discover options to sell or trade-in used clothing items, contributing to a more sustainable fashion ecosystem.

The Restyle Guide’s editorial content will be curated by journalists from fashion and footwear, for reliable and expertly crafted content. By providing a continuous carousel of sustainable fashion items for sale in each category, the publication will educate and inspire readers to actively participate in the sustainable fashion movement by making conscious purchasing choices. Additionally, The Restyle Guide will work to form collaborative and symbiotic relationships with social influencers, understanding their significant influence and value in the sustainability space and digital landscape. 

About The Restyle Guide

The Restyle Guide, a division of Spokeswoman Says, LLC, is an innovative online magazine promoting sustainable fashion choices and empowering individuals to embrace a more eco-friendly approach to their style. With an unwavering commitment to ethical fashion and conscious consumerism, The Restyle Guide is a comprehensive and trusted resource for fashion enthusiasts seeking to positively impact the planet without compromising their unique style. By providing a wealth of curated content, thought-provoking articles, and practical tips, The Restyle Guide offers a go-to platform that educates, inspires, and equips readers with the knowledge and tools to confidently navigate the world of sustainable fashion—launching in Fall 2023. Connect to @therestyleguide on social and  www.therestyleguide.com.